1. Home
  2. Privacy Policy
Your Privacy Matters to 777 ex

777 ex Privacy Policy — What We Collect, Why We Use It, and How We Keep It Safe

This policy explains exactly how 777 ex handles your personal information. It's written in plain English — no unnecessary legal complexity — because Pakistani players deserve to know precisely what happens with their data when they use our platform.

Last updated: January 2025 ~10 min read 256-bit SSL protected
777 ex
We Never Sell Your Data
256-bit SSL Encryption
No Unauthorised Third Parties
You Control Your Data

Privacy at 777 ex — Six Things You Should Know

A quick summary of how 777 ex approaches your privacy. Full details are in the policy sections below.

We Collect Only What We Need
777 ex collects the minimum personal data required to operate your account, process PKR transactions, and comply with our legal obligations. We do not collect data speculatively or unnecessarily.
Your Data Is Encrypted End-to-End
Every page, every login, every payment transaction, and every game session on 777 ex is protected by 256-bit SSL encryption. Your data is not transmitted in any readable form.
We Never Sell Your Personal Data
777 ex does not sell, rent, or trade your personal information with any third party for commercial purposes. Your data is used only to operate your account and improve the platform experience.
Payment Data Is Never Stored Raw
777 ex does not store your Easypaisa PIN, JazzCash password, complete card numbers, or any other sensitive payment credentials. All payment processing is handled by regulated third-party payment processors.
You Can Request, Correct, or Delete Your Data
You have the right to request a copy of your data, correct inaccuracies, or request deletion of your account and associated data at any time by contacting support@777ex.biz.
You Control Marketing Communications
You decide whether 777 ex can contact you with promotional offers and updates. You can opt out of marketing messages at any time via your account settings or by emailing our support team.
Contents
  1. Who We Are
  2. Information We Collect
  3. How We Use Your Information
  4. Legal Basis for Processing
  5. Payment Data & Security
  6. Sharing Your Information
  7. Cookies & Tracking
  8. Data Retention
  9. Your Rights
  10. Children's Privacy
  11. Changes to This Policy
  12. Contact & Data Requests

Plain language commitment: This Privacy Policy is written to be genuinely understandable, not to obscure what we do with your data. If anything in this document is unclear, email us at support@777ex.biz and we will explain it in plain terms.

1Who We Are

777 ex operates the online gaming platform accessible at 777ex.biz ("the Platform"). For the purposes of this Privacy Policy, 777 ex ("we", "us", "our") is the data controller responsible for your personal information collected through the Platform.

777 ex is built specifically for the Pakistani market. Our services, payment methods, customer support, and data practices are designed with Pakistani players in mind. All account transactions are processed in Pakistani Rupees (PKR) and all payment methods we support — Easypaisa, JazzCash, NayaPay, SadaPay, bank IBFT, and Visa/Mastercard — are locally relevant to Pakistan.

This Privacy Policy applies to all users of the 777 ex platform — whether you are a registered account holder, a visitor to the website who has not yet registered, or a former account holder whose data we retain for legal compliance purposes.

By using 777 ex, you confirm that you have read and understood this Privacy Policy. This policy should be read alongside our Terms and Conditions and our Responsible Gaming guidelines, all of which together form the complete framework governing your use of the platform.

2Information We Collect

777 ex collects personal information through three main channels: information you provide directly, information generated through your use of the platform, and in limited cases, information from third-party verification services.

Information You Provide Directly
  • Account Registration Data: Your full legal name, date of birth, mobile number, and email address when you register a 777 ex account.
  • Identity Verification (KYC) Documents: Copies of your National Identity Card (CNIC) or passport when required for account verification.
  • Payment Information: The name and identifiers associated with your Easypaisa, JazzCash, NayaPay, SadaPay accounts, your bank account details for IBFT transfers, or partial card details for Visa/Mastercard transactions. We do not store complete card numbers, CVV codes, wallet PINs, or banking passwords.
  • Support Communications: Messages, emails, and chat transcripts exchanged with the 777 ex support team, including any documentation you share to resolve a query.
  • Survey and Feedback Responses: Any responses you provide if you choose to participate in platform surveys or feedback requests.
Information Generated Through Platform Use
  • Transaction Records: A complete log of all deposits, withdrawals, bets placed, games played, bonuses claimed, and PKR amounts associated with each transaction.
  • Game Session Data: Records of which games you played, session duration, bet sizes, and game outcomes — used for account dispute resolution and platform improvement.
  • Device and Technical Data: Your IP address, device type, operating system, browser type and version, screen resolution, and connection type collected automatically when you access the platform.
  • Behavioural Data: Which pages you visit on the platform, how long you spend on each section, which games you click on, and general navigation patterns. This is used to improve the platform experience.
  • Login and Security Data: Login timestamps, login locations (based on IP geolocation), failed login attempts, and password reset activity, used to protect your account security.

777 ex does not use facial recognition, biometric data collection, social media profile scraping, or any other invasive data collection method. We collect only what is functionally required to operate your account and the platform safely.

777 ex

777 ex — trusted by hundreds of thousands of Pakistani players who rely on us to handle their data responsibly.

3How We Use Your Information

Every piece of personal data that 777 ex collects is used for a specific, defined purpose. We do not process your data in ways that are incompatible with the purposes for which it was collected.

Data Type How 777 ex Uses It Legal Basis
Registration data Create and manage your account, verify your identity, communicate important account information Contract performance
KYC documents Verify your age and identity, comply with anti-fraud and anti-money laundering obligations Legal obligation
Payment information Process deposits, execute withdrawals to your PKR wallets, investigate payment disputes Contract performance
Transaction records Maintain your account balance, resolve disputes, fulfil regulatory record-keeping requirements Legal obligation
Device & technical data Detect fraud, prevent multi-accounting, protect account security, diagnose technical problems Legitimate interest
Behavioural data Improve platform design, optimise game discovery, personalise your experience Legitimate interest
Support communications Resolve your queries, improve support quality, train support staff Contract performance
Contact details Send you account notifications, security alerts, and (with your consent) promotional offers Consent / contract

4Legal Basis for Processing

777 ex processes your personal data under one of four legal bases:

  • Contract Performance: Processing necessary to provide the services you have signed up for — operating your account, processing PKR deposits and withdrawals, and delivering game access.
  • Legal Obligation: Processing required by law — including identity verification for anti-money laundering compliance, record retention for financial regulations, and responding to lawful requests from authorities.
  • Legitimate Interest: Processing where 777 ex has a genuine business interest that does not override your privacy rights — such as fraud detection, platform security, and improving the user experience through anonymised analytics.
  • Consent: Processing where you have explicitly agreed — primarily marketing communications. You can withdraw consent at any time without affecting the rest of your account.

5Payment Data & Security

Because 777 ex handles real PKR transactions, payment data security is one of our highest priorities. Here is exactly what we do and do not store:

What We Store
Your registered wallet name, the last 4 digits of payment identifiers, transaction IDs, amounts, dates, and verification status — for dispute resolution and compliance only.
What We Never Store
Complete card numbers, CVV codes, Easypaisa/JazzCash PINs, internet banking passwords, or any full payment credentials. These are handled exclusively by your payment provider.

All connections to the 777 ex payment processing infrastructure are encrypted with 256-bit SSL. Payment processing for card transactions is handled by PCI-DSS compliant third-party processors who operate under their own strict data protection frameworks. 777 ex does not have direct access to your complete card data at any point in the transaction process.

For mobile wallet transactions (Easypaisa, JazzCash, NayaPay, SadaPay), the transfer is initiated through the respective app's own authorisation mechanism — 777 ex sends the payment request but never handles your wallet PIN or authentication credentials.

If you ever suspect that your 777 ex account or associated payment method has been accessed without your permission, contact us immediately at support@777ex.biz. We will suspend your account, investigate, and take appropriate action within two hours of your report.

6Sharing Your Information

777 ex does not sell your personal data. We do not share it with advertisers, data brokers, or any commercial third party for their own use. We share data only in the following limited and necessary circumstances:

  • Payment Processors: We share the information necessary to process your PKR deposits and withdrawals with our regulated payment processing partners. These parties are contractually obligated to use your data only for the purpose of completing the transaction.
  • Identity Verification Services: In cases where we use a third-party KYC service to assist with identity document verification, your CNIC or passport data is shared with that service under a strict data processing agreement. The KYC provider cannot use your data for any other purpose.
  • Fraud Prevention and Security: We may share device identifiers, IP addresses, and account behaviour data with fraud detection services to identify multi-accounting, bonus abuse, or financial crime. These services operate under confidentiality agreements.
  • Legal Compliance and Authorities: Where required by applicable law, regulation, court order, or formal request from a legitimate authority, 777 ex will disclose the minimum necessary data in compliance with that requirement. We will notify you of such a request where legally permitted to do so.
  • Business Transfers: In the event of a merger, acquisition, or sale of the 777 ex business, your personal data may be transferred to the acquiring entity. You will be notified before any such transfer affects how your data is handled.

In all cases where 777 ex shares data with third parties, those parties are required to implement appropriate technical and organisational security measures and are prohibited from using your data for any purpose beyond what is contractually specified.

777 ex

777 ex — a platform built around transparency and trust for every player across Pakistan.

7Cookies & Tracking

777 ex uses cookies and similar local storage technologies to operate the platform correctly and to understand how players use the site. Here is a breakdown of the types of cookies we use:

Essential
Essential Session Cookies
Keep you logged in during a session, maintain your game state, and enable core platform features like the wallet balance display and navigation. Without these, the platform cannot function. These cannot be opted out of.
Analytics
Performance & Analytics Cookies
Collect anonymised data about which pages are visited most frequently, which games are accessed, and how players navigate between sections. Used exclusively to improve the 777 ex platform. No individual is identifiable from this data.
Functional
Functional Preference Cookies
Remember your preferences such as game settings, language preferences, and whether you've dismissed certain notifications. Makes your experience more convenient across sessions.

You can manage cookie preferences through your browser settings. Disabling essential cookies will prevent the platform from functioning correctly and you will be unable to log in or play games. Disabling analytics or functional cookies will not affect your core access but may reduce platform personalisation.

777 ex does not use cross-site tracking cookies, does not participate in advertising networks, and does not share cookie or behavioural data with third-party advertisers.

8Data Retention

777 ex retains your personal data for as long as necessary to fulfil the purposes for which it was collected, subject to any longer retention periods required by law. Our standard retention periods are:

  • Active Account Data: Retained for the duration of your account plus 5 years after account closure. This covers financial transaction records required for compliance purposes.
  • KYC and Identity Documents: Retained for 5 years after your account is closed, in accordance with anti-money laundering record-keeping requirements.
  • Support Communications: Retained for 2 years from the date of the communication, allowing us to resolve any future disputes referencing past interactions.
  • Technical and Device Data: Retained for 12 months on a rolling basis, used for security and fraud analysis.
  • Marketing Preferences: Retained until you withdraw consent or close your account.

When data is no longer required and the retention period has expired, 777 ex securely deletes or anonymises the data so that it can no longer be associated with you as an individual. Anonymised, aggregated data (with no individual identifiable) may be retained indefinitely for platform statistics and improvement purposes.

If you close your 777 ex account voluntarily, we will confirm the deletion of your personal profile data within 30 days, retaining only the minimum information required for legal compliance purposes and outstanding dispute resolution.

9Your Rights

As a 777 ex player, you have the following rights in relation to your personal data. To exercise any of these rights, email us at support@777ex.biz with your account details and the specific request. We will respond within 14 days.

Right of Access
Request a copy of all personal data 777 ex holds about you. We will provide this in a readable format within 14 days of your request.
Right to Rectification
If any personal data we hold about you is inaccurate or incomplete, you can request that we correct it. Contact support with the correct information and we will update it promptly.
Right to Erasure
Request deletion of your personal data when it is no longer needed for the purpose it was collected, or when you withdraw consent. Subject to legal retention obligations.
Right to Restrict Processing
In certain circumstances, you can ask us to stop processing your data while retaining it — for example, if you dispute the accuracy of data we hold.
Right to Data Portability
Request your personal data in a structured, machine-readable format so that you can transfer it to another service provider if you choose to do so.
Right to Withdraw Consent
Where processing is based on your consent — primarily marketing communications — you can withdraw that consent at any time via account settings or by contacting support@777ex.biz.

10Children's Privacy

777 ex is an adult gaming platform. Access is restricted to individuals who are 18 years of age or older. We do not knowingly collect personal data from anyone under the age of 18.

During registration, players confirm that they meet the minimum age requirement. Where we discover or have reasonable grounds to suspect that an account holder is under 18, we will immediately suspend the account, investigate, and if confirmed, permanently close the account. Any funds held in such an account will be subject to the process outlined in our Terms and Conditions.

If you are a parent or guardian and believe a minor has registered on 777 ex, please contact us immediately at support@777ex.biz. We will investigate and take action within 24 hours of receiving your report.

11Changes to This Policy

777 ex reviews and updates this Privacy Policy periodically to reflect changes in platform operations, applicable law, or data protection best practices. The "Last updated" date at the top of this page indicates when the policy was most recently revised.

For significant changes — those that materially affect how we use your personal data or your rights — we will notify registered players by email or via an in-platform notification at least 14 days before the changes take effect. Continued use of 777 ex after the effective date of any change constitutes your acknowledgement of the updated policy.

We recommend reviewing this Privacy Policy periodically. For minor, non-material updates (such as clarifications of language or formatting), we may not issue a separate notification but will update the page accordingly.

12Contact & Data Requests

For any privacy-related query, data access request, or concern about how 777 ex handles your personal information, contact us through the following channels:

  • Email: support@777ex.biz — include "Privacy Request" in the subject line for faster routing
  • Live Chat: Available on the 777 ex platform when you are logged in — 24 hours a day, 7 days a week
  • Response Time: All privacy and data requests are acknowledged within 24 hours and responded to in full within 14 days

For responsible gaming concerns, self-exclusion requests, or problem gambling resources, please visit our dedicated Responsible Gaming page. For information about the rules governing your use of the platform, see our Terms and Conditions.

Your Data is Protected — Now Come and Play

Over 850,000 Pakistani players trust 777 ex with their data and their PKR. Register in two minutes, deposit from Rs 200, and experience Pakistan's most secure gaming platform.

Register Free Login